Uncover Your Worth

Illustrator | Photoshop

The campaign for the JED Foundation focuses on empowering middle and early high school students to prioritize mental health and self-worth by limiting social media use. The campaign uses data visualization in order to convey important information regarding the average time spent on social media per day per year, suicide rates per year, the correlation of these two categories, and the popularity of self-worth enhancing activities. The project involved utilizing the JED Foundation’s branding guidelines in order to design the different aspects of the campaign.